Hulu Without Ads, But At What Cost?
Hulu has recently dropped a few clues to consumers that it is considering an ad-free version of its video streaming service. The company is specifically looking for a more expensive tier without dealing with the ads from either the free version, nor the $8 mobile plan.
While I am certainly intrigued, I think it’s safe to assume that the company would tack on an extra percentage (to increase, revenue of course)- rather than covering the price of the ads themselves. I mean, they are a business at the end of the day.
But the question is, how much money are consumers willing to pay for an ad-free service? Sure, there is some original content on Hulu, but for the most part, the website just plays reruns of television shows that have already aired. Are people going to want to pay $20 a month for reruns?
The news comes shortly after Hulu was considering offers to be bought from a few major companies. You’d think they’re doing pretty bad and that this expensive tier is a last ditch attempt to scrap up some more dough before the end of the year.
What do you make of all this? Tweet us @techmento and give us some input. Have a great day folks!