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Articles tagged with: LA

The New Sony Style Experience

Sony is going for a new experience for its consumers, a more open and brighter experience. A new Sony Store has opened today in the Westfield Shopping Mall in Century City. To celebrate the grand opening, Sony is giving away over 100 prizes, ranging from a VAIO notebook to a Sony Internet TV. If you’ve been to a Sony Style store before, you would have noticed how cramped the store can feel. Often times you’d find yourself saying “excuse me” just to make sure you can pass through a narrow aisle.

On a crowded day, the store was too uncomfortable to stay in for long, especially if you are just browsing their electronics without having your eyes set on any one piece of technology. Fortunately, Sony has realized this and will be building larger stores allowing for better