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Articles tagged with: repeat users

LinkedIn Reaches 100M Members, Few are Regular Users

LinkedIn, the professional social networking site, announced this morning that it has 100 million users, making it one of only four American social networks to reach this milestone (along with MySpace, Facebook, and Twitter). Last October LinkedIn had 50 million users, so they have doubled in just several months, spreading almost virally. Despite the fact that it remains only a fraction of the size of Facebook, LinkedIn is unique to marketers since it is a large social network with a more specific audience. Knowing precisely the type of people the site attracts is a benefit to marketers.