I recently joined the crowd who find QR Codes to be a great way to enhance their social media. Of course I am asked frequently what is a QR Code and what are they used for? I had no idea other than the fact it is a image that barcode scanner apps like ShopSavvy can scan like a barcode. What is produced from the scan of the image is information on whatever is linked to the image.
QR Code is helping merge the online and offline marketing of a business. Naturally, the QR code can be placed on web-sites and linked to product descriptions, but what I show my clients is the biggest advantage is in placing the code on printed material and most importantly Business Cards.